Here's the rough draft. Your thoughts/opinions are appreciated:
The SeV Revolution: A Decade in the Making
SCOTTEVEST was born in 2000, a decade ago, to address a personal problem: I liked to travel and have my gadgets with me, but there was no easy, attractive, and comfortable way to do so - until we created the eVEST 1.0.
Much as gadgets have improved since 2000 (remember the portable CD player-yes we pre-date the iPod), SeV has grown and improved significantly in that same time period. We now have more than __ styles, with 12 (?) new styles being introduced in this catalog, and many more styles coming in 2011, including a complete women’s line.
Last year, with your encouragement, we shifted our focus to travel clothing, with the slogan For the Trip of Your Life. We used pictures of you, our loyal customers, traveling with your SeV throughout the world. It was so successful, we decided to continue that theme in this catalog.
Our success can only be attributed to one thing: YOU, our loyal customers, and oh yea, the multitude of cleverly designed pockets that make your travel experience easier and less stressful.
Our products always made travel easier, even though our marketing focus on travel clothing is relatively new. As we grow in our new role as the most innovative travel clothing company in the world, we promise to keep you all in mind.
Please enjoy and be inspired by the photos submitted by fellow SeV fans from around the world. You have made our first decade in business an incredible success, and we are looking forward to our journey in the next decade and beyond!
Warmest regards,
[SCOTT JORDAN sig graphic]
Scott "Pockets" Jordan, CEO & Founder
scott@scottevest.com
PS: Throughout this catalog you will see many pictures of me modeling the newer products. I’m not in love with my image, but I work cheap as a model, and since these items are new, we did not get a chance to get fan pics yet of these items, but hope you will start sending them to us to include in next year’s catalog.
Please connect with me on Facebook or Twitter by visiting www.scottevest.com/connect
SCOTTEVEST was born in 2000, a decade ago, to address a personal problem: I liked to travel and have my gadgets with me, but there was no easy, attractive, and comfortable way to do so - until we created the eVEST 1.0.
Much as gadgets have improved since 2000 (remember the portable CD player-yes we pre-date the iPod), SeV has grown and improved significantly in that same time period. We now have more than __ styles, with 12 (?) new styles being introduced in this catalog, and many more styles coming in 2011, including a complete women’s line.
Last year, with your encouragement, we shifted our focus to travel clothing, with the slogan For the Trip of Your Life. We used pictures of you, our loyal customers, traveling with your SeV throughout the world. It was so successful, we decided to continue that theme in this catalog.
Our success can only be attributed to one thing: YOU, our loyal customers, and oh yea, the multitude of cleverly designed pockets that make your travel experience easier and less stressful.
Our products always made travel easier, even though our marketing focus on travel clothing is relatively new. As we grow in our new role as the most innovative travel clothing company in the world, we promise to keep you all in mind.
Please enjoy and be inspired by the photos submitted by fellow SeV fans from around the world. You have made our first decade in business an incredible success, and we are looking forward to our journey in the next decade and beyond!
Warmest regards,
[SCOTT JORDAN sig graphic]
Scott "Pockets" Jordan, CEO & Founder
scott@scottevest.com
PS: Throughout this catalog you will see many pictures of me modeling the newer products. I’m not in love with my image, but I work cheap as a model, and since these items are new, we did not get a chance to get fan pics yet of these items, but hope you will start sending them to us to include in next year’s catalog.
Please connect with me on Facebook or Twitter by visiting www.scottevest.com/connect
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