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Monday, October 18, 2010

Gear Diary/SCOTTEVEST Carry-On Contest- What’s In Your SCOTTEVEST

Read details below BUT all entries must be posted on gear diary link below!!

Gear Diary/SCOTTEVEST Carry-On Contest- What’s In Your SCOTTEVEST

Posted on 18 October 2010 by Dan Cohen


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Last Monday we brought some clarity to the question of baggage fees and the conflict that erupted when SCOTTEVEST’s ad was rejected from Delta Sky Magazine. Millions of people have heard or read about the story in some form, but if you missed it you can read our post HERE. For more background, please skip to the bottom of this post, but the fun part is right below. So, all pun intended, let’s Carry-On!

At the end of last Monday’s post we mentioned that there was more to come… there was… and here it is..

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The New SCOTTEVEST Carry-On Coat

On Friday, October 22, Scott will be submitting ads to in-flight magazines, including Delta Sky Magazine, for an entirely new product, the SCOTTEVEST Carry-On Coat, which has 33 pockets and is designed to hold enough wardrobe, toiletries and travel items for a weekend away… without bags.

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Just how much can the Carry-On Coat hold?

The contest…

Tell us and Delta how a SCOTTEVEST can help save on baggage fees.

It is that simple and the prizes are great. You can do this in any number of ways.

We prefer video explanations via YouTube, but if you’re camera shy, feel free to just tell us in words; make it pithy, though.

Each Video and/or Post MUST end with the following statement: “That’s how SCOTTEVEST can save on baggage fees!

You don’t need to have a SCOTTEVEST to enter, but if you do have an SeV product, feel free show us What’s In Your SCOTTEVEST.

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Here’s an example of what you might enter into the contest. The coat I’m wearing is the new SeV Revolution; a full review is on the way.

Contest Details:

Deadline for all entries is 6PM PT on Friday, October 22

All entries MUST be posted in the comments section (below) – include your YouTube link and/or description below.

In your description on YouTube if you submit video, please include the following words: “What’s In Your SCOTTEVEST – Carry-On Contest”. Please be sure to tag your video: “SCOTTEVEST, Travel Clothing, Gear Diary, Carry-on, Delta, No Baggage Ad Contest” and include a link to both www.GearDiary.com and www.scottevest.com in your description. You still need to post a link to it in the comments below this article, or we might miss it.

Some suggestions for your entry:

What you would carry in your pockets that would otherwise require a bag?

What would you spend the extra money on instead of fees?

Where would you be going?

What are you going to be doing?

Check out prior WIYS (What’s In Your SCOTTEVEST) contest entries and www.NoBaggageChallenge.com for some ideas from Rolf Potts (and a separate contest).

We’re looking for creativity, cleverness, funniness, appropriateness (this needs to pass the magazine ad censors), and ultimately something we can quote in an ad running in airline magazines.

Prizes:

1st prize - 25,000 Delta Frequent Flyer Points transferred to your account (this is enough miles for a free US domestic flight), and a SCOTTEVEST Carry-On Coat. PLUS SCOTTEVEST will credit and use your story in their next inflight magazine ad (and likely their catalog & website as well)

2nd prize – SCOTTEVEST Carry-On Coat (and they will likely use your story in their catalog & website as well)
In addition, the top two entrants will be considered/interviewed for a No Baggage Challenge to make their “no baggage” story a reality

Other ways to WIN:

Tweet your entry and include @scottevest;  Scott’s favorite tweet will win a $150 SeV Gift Certificate

Post your entry on SCOTTEVEST’s Facebook Fan Page ; Scott’s favorite post will win $150 SeV Gift Certificate

Fine Print:

All entries MUST be posted into the comments on Gear Diary (below)

If you make a suggestion or submission (text or video), SCOTTEVEST will have the right to use this submission in future advertising, testimonials, etc. without compensation (other than the prizes to the winners)

Please keep in mind this is a family site, so let’s keep this very clean.

The winner will be announced on Monday, October 25, 2010.

SCOTTEVEST reserves the right to clarify the rules as needed.

Factors that will influence the winning entry:

• creativity and originality

• pithiness, i.e., short and clever catch phrases that are easily incorporated into our ad

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