Hi Scott,
Just got your email yesterday so here's my contest entry!
Happy New Year to you and your staff. Thank you for your great jackets!!!Best wishes,
Roberta Fabiano
Friday, December 31, 2010
Thursday, December 30, 2010
Do you like new look of our ads?: New Ad Comps (Roughs)
> ,
> > Attached are a few rough ideas for the new ad layout. These are still "works in progress", I just wanted to get your feedback to make sure I don't go into a direction that you don't like.
> > My favorites are the 01-03 Keeping with the catalog theme, I've incorporated tavel scenes and fan photos. This layout will allow us to present each jacket on it's own adventure. The specific copy and photos will be updated later, for now I'm just focusing on the look. > >
> > Attached are a few rough ideas for the new ad layout. These are still "works in progress", I just wanted to get your feedback to make sure I don't go into a direction that you don't like.
> > My favorites are the 01-03 Keeping with the catalog theme, I've incorporated tavel scenes and fan photos. This layout will allow us to present each jacket on it's own adventure. The specific copy and photos will be updated later, for now I'm just focusing on the look. > >
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Scottevest Christmas Unboxing Contest- another entry, where's yours?
Hello Scott,
I recorded my Dad opening his Christmas gifts and it just so happened that one of them was the Scottevest. He absolutely adores his vest and is still talking about it. I think that will be obvious when you watch the video:
He would be even more excited to win the XAE Leather Jacket!
Thanks,
Maya Brown
Another Unboxing Video for contest- where's yours???
My Unboxing video is up
Hope you enjoy it…
Karen
What do you think of our new intro for the No Baggage Challenge? http://www.youtube.com/watch?v=kLb_hfhLjD8
What do you think of our new intro for the No Baggage Challenge?
Tuesday, December 28, 2010
SCOTTEVEST is on front page of today' San Diego paper
I've just had an opportunity to try out two products that can provide travelers with sizable savings. While they're unrelated, they each offer ways to fight those extra costs we encounter while traveling.
The carry-on overcoat
When I packed for a recent weeklong trip to Japan, I struggled to fit all my clothes into a wide-body, 20-inch carry-on wheeled suitcase, the largest capacity allowed for a carry-on. So my choice was to take a bigger suitcase and check it, and possibly pay a baggage fee, or to leave some of the stuff behind. But I found a better option. I could take the carry-on and "wear" the clothes that didn't fit in my suitcase. No, not wear them on my body, but wear the new SeV carry-on coat from ScottEVest that's designed to hold a huge amount of goods in its 33 pockets.
From the outside it looks like any attractive, conventional, full-length beige overcoat. But inside are pockets of many shapes and sizes designed to carry everything from shirts to shoes, ties, underwear, as well as electronic devices. There's a special waterproof pocket for a water bottle, a pocket for eyeglasses with a pullout cleaning cloth, a camera pocket with a slot for memory cards, and an attached keychain. There are several huge pockets designed for packing clothes, as well as a pocket for shoes. There's even a pocket to carry your liquids in the standard TSA zip-lock bag.
I packed several folded shirts, pajamas, socks, underwear, magazines, a Nook Color e-reader, and a pair of Bose headphones into the coat lining. The coat hung straight and did not appear unusual. As a result, I reduced my suitcase load by about 30 percent. Had I needed more room in my suitcase, I could have also packed my toiletry kit, and even an extra pair of shoes in the coat.
The coat is designed to minimize the bulges from filling its pockets, and avoid making you look like the Michelin Man. The front of the jacket has both magnetic closures and a zipper that can be unzipped from the bottom or top. All the other pockets, including the side pockets, can be zipped shut to avoid anything spilling out.
I walked around the airport and passed through airport security without attracting any attention. But I hardly taxed the coat's capabilities. A travel writer recently went to Japan for 10 days with no baggage at all; just what he was able to pack in this coat.
On my next overnight trip I plan to be more adventurous; I'll travel without any suitcase.
The carry-on coat is available at scottevest.com in beige in a full range of men's sizes for $225. It can easily save you the cost of checking a suitcase, which can be $50 on many airlines.
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Baker is the author of "From Concept to Consumer," holds 30 patents and is an Ernst & Young Entrepreneur of the Year. Phil can be heard on KOGO AM the first Sunday of each month. Send comments to phil.baker@sddt.com. Phil's blog is blog.philipgbaker.com.
Best Regards,
Phil
Sent from iPhone
858-777-9700
Monday, December 27, 2010
Watch Rachel Ray today- SCOTTEVEST is featured
http://www.rachaelrayshow.com/show/segments/view/mallys-tourist-fashion-tips/ 
Giveaways
watch video on this page: http://www.rachaelrayshow.com/show/segments/view/mallys-tourist-fashion-tips/
After ambushing a few unsuspecting tourists in Times Squarewith amazing makeovers, Mally gives the low down on how to travel in style, including the Scottevest. "On the outside you look great," Mally says about the jacket, "and on the inside there are a zillion pockets. You can put your iPad, your telephone, your passports, your lip gloss, your blush ... everything goes in there."
"It's like a secret agent jacket!" Rachael remarks.
Sunday, December 26, 2010
1st entry and leading entry for: Scottevest XAE Christmas Unboxing Contest- can u do better?
Here's the unboxing of my Scottevest Ultimate Hoodie Microfleece!
Merry Christmas!
,Callon
Saturday, December 25, 2010
Friday, December 24, 2010
Thursday, December 23, 2010
Funniest post of the day..
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Wednesday, December 22, 2010
More thoughts on other products we should see. Your ideas are included. Any more thoughts? Thanks!!
Third-party Product Merchandising
Product profile:
* High quality
* Cool - cool idea, cool innovation, cool looking, cool sounding or all of the above
* Strong visual design, even if it leans towards looking "technical" or industrial aka good but not fussy "form factor"
* Suitable for travel, but not limited just to travel uses
* Complimentary to our brand
* Have a great story (or one that we can make great)
* Already has a following, even if it's a small one
* Preferably an entrepreneurial or family brand
* Possibility of customization aka SeV Special Edition versions of their products
* Can withstand our rigorous field tests
* Semi-premium to premium pricing i.e. $20 socks vs. $4/3-pack to allow for decent margins
* Willing to work with us on promotions and discounting (i.e. when we run low on our SeV stock, we can maintain sales momentum with third-party products and good promos)
BUILT NY Products (selected by Kristin & Thom)
- Soho Messenger Bag or Laptop Sleeve
- Neoprene iPad Sleeve
- Cargo Travel Organizer
- Hoodie Camera Case
- Netbook Sleeve 9"-10"
Flight 001 Products (selected by Thom)
- http://www.flight001.com/grid-it-grey.html (probably fits in PadPocket for a lot of sizes - Thom’s favorite)
- http://www.flight001.com/swipe-document-case.html (probably fits in doc pocket)
Magellan Products (selected by Thom)
- Travel Pill Organizer - - $12
- Mesh Pockets - - $13
- Jewelry Pocket - - $13
- Laptop Accessories Kit - - $40
- Aluminum Wallet - - $30
- Fleece Airline Blanket - - $15
Various Products/Brands
Fashion:
- Persol Sun Glases -http://www.persol.com/usa/collections/sun ·
- Misha Lampert hand knit accessories -www.mischalampert.com
- Brooklyn Industry, Men's Ranger Boots and other accessories -www.brooklynindustries.com
- Stormy Kromer MACKINAW CAP - http://www.stormykromer.com/
- Smart Turnout, London, Watches and Straps (nice socks too) accessories -
SCOTTEVEST is hiring LOTS of people. You must be willing to relocate to Ketchum, Idaho
SCOTTEVEST INC. We’re looking for several motivated, enthusiastic people to join our team. Benefits for full-time include health insurance after 1 year, 401k and profit sharing plan.
Project Manager
We are looking for a talented professional with strong marketing and project management experience to head up our growing customer service team. Need to be creative and have innovative ideas on how to develop and grow a sophisticated CS dept. Champion the consumer’s online experience, with a keen eye on developing a superior user experience. Manage a growing department of customer service professionals. Good trainer and communicator. Work closely with Marketing and CEO to map out the goals and requirements for Customer service program. Perform ad hoc customer analysis, manage customer service programs and gather, synthesize, and prioritize customer information and needs.
Customer Service
The ideal candidate is highly motivated and has excellent computer and phone skills, is detail oriented, able to multi-task and thrives in a fast paced environment. Customer Service is done by phone/email and requires patience, a good sense of humor and someone who enjoys working with and helping people.
We are growing fast! Do you have talents/skills that would benefit our company? Minimum bachelor’s degree required. Send us your resume and salary requirements and let us take a look. jobs@scottevest.com No calls please.
Tuesday, December 21, 2010
Monday, December 20, 2010
We are going to start selling some other things on our website. Here are some ideas. Let me know if we are missing anything.
 | Third Party Products |
Message from scottevest@gmail.com:
Google Docs makes it easy to create, store and share online documents, spreadsheets and presentations.
needs to be things related to travel, gadgets, or things that can fit into the pockets, or just way cool. Thoughts are welcome.
Third-party Product Merchandising
BUILT NY Products (selected by Kristin & Thom)
- Soho Messenger Bag or Laptop Sleeve
- Neoprene iPad Sleeve
- Cargo Travel Organizer
- Hoodie Camera Case
- Netbook Sleeve 9"-10"
Flight 001 Products (selected by Thom)
- http://www.flight001.com/grid-it-grey.html (probably fits in PadPocket for a lot of sizes - Thom’s favorite)
- http://www.flight001.com/swipe-document-case.html (probably fits in doc pocket)
Magellan Products (selected by Thom)
- Travel Pill Organizer - - $12
- Mesh Pockets - - $13
- Jewelry Pocket - - $13
- Laptop Accessories Kit - - $40
- Aluminum Wallet - - $30
- Fleece Airline Blanket - - $15
Various Products/Brands
Fashion:
- Persol Sun Glases - http://www.persol.com/usa/collections/sun ·
- Misha Lampert hand knit accessories - www.mischalampert.com
- Brooklyn Industry, Men's Ranger Boots and other accessories - www.brooklynindustries.com
- Stormy Kromer MACKINAW CAP - http://www.stormykromer.com/
- Smart Turnout, London, Watches and Straps (nice socks too) accessories - http://www.smartturnout.co.uk/
- Tanner Goods, Lanyard, Belts & wallets - http://www.tannergoods.com/
- Converse, duck boot, all star - http://www.converse.com/#/products/shoes/men
Everyday:
- Great Barrier Island Bee Company , Manuka honey Lip Balm - http://www.lesfloralies.co.nz/great_barrier_island_bee_co_product.htm
- THE LAUNDRESS Signature Detergent - http://store.thelaundress.com/merchant.mvc?Screen=CTGY&Category_Code=1-DET
- Sweet Riot , roasted cacao nibs covered - www.Sweetriot.com
Travel
- Filson, Tin Cloth Dog Bowl - http://www.filson.com/collections/filson-dog/-cc15/
- Eskuche. headphones - http://shop.eskucheme.com/product/33-13-b-1000.cfm
- Field Notes, writing pads
- Stanley, flask , classic thermos, hydration bottle - http://www.shopstanley-pmi.com/
- Flight 001, as Thom suggested (Carter knows them)
- Kor Delta water bottle - www.korwater.com/shop/vessels/delta-750/iceblue
- GooToob by Human Gear - www.humangear.com
- IHOME capsule speaker
It needs to relate to travel or gadgets or something that can naturally fit into pockets. I know Thom likes http://www.moleskine.com/.
Shure headphones
Skull Candy
Cool Watch
Slim Slimmy wallet
Moleskin is great. He might also like Rodia and the Official Department of defense memo pads:
One item that did not make the list were folding Persol “Steve McQueen” 714 Glasses :
A good inflatable travel pillow for flights."
Johan wrote: "Leatherman's are awesome pocket tools. Just with airlines they can't be in you pockets."
Scott wrote: "Headphones for the wire management system, or one of those passport RFID shields"
Scott wrote: "Concealed carry "friendly" holster/pocket."
Johan wrote: "Small foldable stands for iPads, iPhone or other media players and mobile devices for use to stand up your device on a table in front of you in the train or plane. Ideal for watching movies."
Dahlgren Alpaca Men's Hiking Socks - New 2010 Style
Emergency battery power, solar ormregular battery packs.
What about a pair of nice touch screen compatible gloves. It could even have hidden pockets on the back for an ID card and key.
"I still advocate good laptop bags. But, I've fallen in love w/ my BooqBag, so.... :)"
Peace on earth.
Multi-outlet travel adapters
Vibrams, bet they would fit in a pocket as an extra pair of shoes!
See Facebook thread here
Google Docs makes it easy to create, store and share online documents, spreadsheets and presentations.
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